Book Publishers Look to Boost E-Book Prices with Apple iPad

2010-01-30 13:54:00 (GMT) (Caymanmama.com - News Providers News)

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Book Publishers Look to Boost E-Book Prices with Apple iPad

January 28, 2010 /EIN PRESSWIRE/ Facing a downward trend in pricing for e-books, publishers may have found a new friend in Apple and its new iPad device.

According to the New York Times, five of the world’s largest publishers - including Penguin and Simon & Schuster - have signed on to provide e-book content for iPad. But unlike most books sold on Amazon’s kindle, Apple is giving publishers more leeway in pricing their books.

Apple and the publishers have agreed to a formula that ties the maximum e-book price with the physical book price, and publishers will be able to charge $3 to $5 more per title than they can charge on Kindle, which established its common price at $9.99.

Read about this story and more at Book Publishing Industry Today:

Latest Apple iPad & Books news - http://books.einnews.com/news/ipad-books
Latest Kindle news - http://books.einnews.com/news/kindle-e-reader
Latest E-Book & Book Publishing news - http://books.einnews.com/news/e-book-publishing

Located at http://books.einnews.com, Book Publishing Industry Today is a service of EIN News, an industry leader in news monitoring for business professionals and analysts. Using a combination of proprietary search technology and human editing, EIN News delivers to its members the latest book publishing news from around the world, saving them valuable time they’d spend searching for information. New users to Book Publishing Industry Today can enjoy a no-obligation, one-week free trial.

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