J.D. Power: Buick Leads Mass-Market Marques in Service Satisfaction

2015-04-04 15:33:59 (GMT) (Caymanmama.com - Automotive Business Press Release News)

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J.D. Power: Buick Leads Mass-Market Marques in Service Satisfaction

RAYNHAM, Mass., 04/01/2015 /SubmitPressRelease123/

For the second straight year, drivers who visited a Buick dealership for service left more satisfied on average than those who sought service at a dealership for any other mass-market brand, according to J.D. Power’s Customer Service Index (CSI) Study. Buick repeated as the top mass-market brand in the research firm’s 2015 CSI Study, which is based on the feedback of more than 70,000 owners and lessees of vehicles from the 2010 to 2014 model years.

To measure the satisfaction of customers who visited a franchised dealership for maintenance or repair work, J.D. Power rated feedback in five service areas, including the heavily weighted service-quality category, as well as service initiation, service facility, service advisor and vehicle pick-up. Based on this information, each auto brand was scored on overall service satisfaction against a 1,000-point scale. Buick bested all mass-market brands with a score of 836.

“From the friendliness and expertise of the advisor to the quality of the work itself, Buick owners can feel confident that they’ll receive superior service when they make an appointment at one of the brand’s dealers,” said David McAvay, general manager of Mastria Buick GMC Cadillac, a Buick dealership in Raynham, Mass. “We go above and beyond those expectations by keeping our service department open for more than 70 hours a week and remaining 100 percent focused on customers’ needs during that time.”

Mastria Buick GMC Cadillac also sets its service department apart with its popular Tires for Life Program. Available to customers who purchase a new Buick, GMC or Cadillac vehicle at the dealership, the Mastria Tires for Life Program covers up to $175 per tire for qualifying tire replacements throughout the entire ownership period. To remain eligible, Mastria customers must stick to the factory-recommended maintenance schedule, rotate their tires every 5,000 to 6,000 miles and receive an alignment at least once annually or at every 15,000 miles, whichever comes first.

About Mastria Buick GMC Cadillac:

Serving Massachusetts car buyers for more than 50 years, Mastria Buick GMC Cadillac has earned a reputation for top-notch service and satisfied customers. With a wide selection of models like the Cadillac CTS, Buick Enclave and GMC Sierra pickup truck, Mastria Buick GMC Cadillac has the vehicles shoppers want, as well as the skilled service staff needed to keep their cars, trucks and SUVs running like new for years to come. Stop by their dealership at 1525 New State Highway in Raynham, Massachusetts, browse their inventory online at www.mastriamotors.com, find them on Facebook at www.facebook.com/MastriaBuickGMC, or call them at 800-821-1998 today. 



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